Dance Fitness Platform Launch Checklist
🕺 Dance Fitness Platform Launch Checklist
🔍 Phase 1: Plan
Define your niche and target audience
Choose pricing tiers (1x, 2x, 3x, 4x/week plans)
Create your brand name, logo, and tagline
Research competitor platforms
🧱 Phase 2: Build
Set up domain and hosting
Build landing pages for each plan
Upload recorded class library
Set up Zoom or virtual live class tool
Connect payment gateway (e.g., Stripe, PayPal)
Build member portal with login access
Add terms, privacy policy, refund policy
🚀 Phase 3: Launch
Create launch email & SMS sequence
Send early access to free members
Run launch countdown campaign
Offer founding member discount
Host free demo class online
📣 Phase 4: Promote
Post daily on Instagram and TikTok
Launch affiliate or referral program
Collect testimonials and transformation stories
Create YouTube video content
Schedule weekly live class promos
📈 Phase 5: Grow
Add new recorded classes weekly
Upsell VIP plans or challenges
Start paid ads (Meta, YouTube)
Automate onboarding & retention emails
Track member engagement and optimize
✅ Launch Ready!